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Tuesday, July 5, 2011

Mequoda Daily: 5 Tools for SEO Keyword Research

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Mequoda Daily
 
Mequoda Daily
July 5, 2011
 

Free tools that will immediately help you find new keyword phrases

We recommend doing a Keyword Benchmark Study once per year, but continuous tweaks to your keyword universe is a must as keyword behaviors are constantly changing.

Some keywords you focus on will lose popularity and others will become more popular. Sometimes, keyword phrases that you never thought of could develop into a trending topic, or into a search term that could bring in hundreds or thousands of unique visitors to your site.

To help in the process of conducting keyword research, five SEO keyword tools have been compiled below. By using these tools, you may increase your chance of finding some major keyword phrases that your audience is seeking information on.

Five SEO keyword tools

SEO Keyword Tool #1 - Google Keyword Tool is a staple among online editors, audience development professionals and content marketers.This tool will help you find exact and broad matches for keyword phrases you enter. Since Google is still the most popular search engine, the data it holds is incredibly valuable.

SEO Keyword Tool #2 - Google Wonder Wheel provides you with keywords that relate directly to the ones you input into its query bar. It can be accessed through the More Search Tools section of Google.

SEO Keyword Tool #3 - Google Insights for Search supplies information on search trends associated with keyword phrases. Using it will help you decide which SEO keyword phrases should be targeted over others.

SEO Keyword Tool #4 - Wordtracker's Suggestion Tool gives you the chance to find the best keywords while providing top-quality link prospects for building inbound links to your website.

SEO Keyword Tool #5 - Spyfu helps you discover keywords that your competition uses while sharing information on what advertisers experienced after using the keyword phrases.


For a step-by-step process for the five modules of a comprehensive keyword research strategy, join us for Keyword Research Step-by-Step 2011 webinar.


Keyword Research Step-by-Step 2011

When you attend this 90-minute program, you will leave with a step-by-step process comprised of five modules for conducting keyword research and building a keyword universe.

This actionable instructive provides context on how to use relevant tools and extract data that will dictate how well your keyword activities are performing.

Are you selecting the best keywords possible?

Is your content visible in search engines?

Does the content you provide resonate with your audience to the fullest capability?

If not, you should begin asking yourself what keyword research efforts you can do to bring about change...if you cannot accurately pinpoint the mistakes, then it's time to join us for Keyword Research Step-by-Step 2011.


Already a Mequoda PRO member? If so, you do not need to register for this webinar through our website. Instead, you should receive an email invitation from Kim Mateus (messenger@webex.com) this week. If you do not receive this email, please call (866) 713-1005 or email customercare@mequoda.com.


 

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About Mequoda Daily
The Mequoda Daily provides free, valuable tips that publishers need to build better websites. Through the Daily, publishers take advantage of sharing industry best practices with close colleagues and publishing professionals worldwide. These publishers aspire to conquer the challenges of website publishing, such as bringing print content online, creating new online revenue streams and building more profitable websites.

For more information, visit http://daily.mequoda.com.
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