Best Practices for Profitable Online Content Marketing
The Mequoda Summit & Internet Marketing Conference East is back with a new format, new speakers and new case studies to supercharge your online content marketing results...
Dear Publishing Professional,
It is that time again to start considering your place at the Mequoda Summit East 2011. If you want to join an intimate group of knowledgeable online publishers so you can begin adopting best practices that have led to success, you must attend the Summit.
September's program is expected to be the most comprehensive yet, as you will learn every aspect of starting and running an online media business.
While you are in the greater Boston area for the Mequoda Summit East 2011, you will discover the best methods and advanced techniques that today's most successful online publishers and content marketers are utilizing. This information will be shared through panel sessions, interactive hands-on workshops, keynote presentations and case studies.
Some of this fall's sessions include:
-Managing Digital Transformation with Bryan Welch, Publisher & Editorial Director, Ogden Publications, Inc. and Author of Beautiful and Abundant: Building the World We Want. This keynote presentation will focus on how Mother Earth News has transformed from a traditional media company to a digital media powerhouse.
-Mequoda System Strategy Workshop will uncover a 44-step process for launching or relaunching a successful online media business.
-Mequoda SEO Workshop combines a step-by-step process for keyword research and SEO copywriting information that will help you receive more traffic and conversions from core audience members.
-Creating Little Blockbusters will dive into the process of how you can make a profit by selling one-shot products like books, apps and videos.
-Audience Development Roundtable will compile a group of successful editors together in one room so they can share first-hand tips on what helps bring new visitors to their websites.
-Online Editors Roundtable addresses the change in editors' job descriptions and how editorial management can be streamlined to address the evolution in technology and online strategies.
-Modeling & Budgeting for Online Publishers will help you develop forecasts on all relevant parts of your online content-based business, from expenses to operating overhead.
-SEO Campaign Management will detail a proven strategy for increasing website visibility, email conversions and revenue through search engine optimized content.
-Decoding the New Google Algorithm shares features from the latest updates Google has made to their search engine's algorithm. If you attend this session you will discover 27 white hate SEO techniques that will aid in receiving better page ranks.
-Social Media Workshop is a bonus, four-hour workshop that teaches how to build a bigger online audience and generate more sales through social networks and online relationships.
-Digital Native Roundtable is a breakthrough session that shares data collected on the habits of Digital Natives. During this 90-minute session you will discover the purchasing and consuming habits of arguably the most important group future customers.
In addition to the extensive amount of information presented through the three and a half day conference, you will have multiple opportunities to network with professionals in your industry. Mequoda Summits have been the beginning of remarkable mutually beneficial business relationships.
Do not hesitate any longer. Sign-up for the Mequoda Summit East 2011 now and get the lowest price possible. And remember, registering multiple people will not only get your better prices, it will also lead to a better understanding of the online environment for more of your team.
I look forward to seeing you all in September! If you have any questions, I can be reached via email or by phone, 401-293-0401.
Chief Content Officer
Mequoda Group, LLC
P.S. It may be the oldest advice in business, and it still rings true: don't re-invent the wheel! The Internet is the 'wheel' of 21st century commerce - moving business forward in dramatic ways never before imagined. Those who use this tool most efficiently have surged to the head of the pack as today's most successful online content marketers. The Mequoda Summit East2011 is the place to learn the best practices of these leaders of the field. These are practices you can adopt the same day you leave the summit for instant results and ongoing success! Register today and join us for an event that promises to be stimulating, educational, fun - and most of all profitable for you and your organization.
Discover the most comprehensive course for building skills necessary in the digital future...
When: September 13-16, 2011
Where: Waltham Woods Conference Center - Waltham, MA
The Mequoda Daily provides free, valuable tips that publishers need to build better websites. Through the Daily, publishers take advantage of sharing industry best practices with close colleagues and publishing professionals worldwide. These publishers aspire to conquer the challenges of website publishing, such as bringing print content online, creating new online revenue streams and building more profitable websites.
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