Discover how our complete online business system can generate revenue for you In yesterday's Mequoda Daily, I discussed the core values behind Mequoda Systems, and what sets our system apart from other basic content marketing systems. During our upcoming Mequoda Summit East 2011, attendees have the chance to experience the Mequoda System Strategy Workshop, which discusses the 44 steps that make up a Mequoda System. This program has been taught only once so far - this past June in New York City under the name Content Marketing Strategy. It was the first time we presented our approach to content marketing in an easy-to-follow, step-by-step manner. The intensive day-long program received rave reviews from the attendees. If you'd like more information on this session before signing up to attend, please contact Kim Mateus via phone 401-293-0401 or email. As a quick recap, I'd like to run through the 44-steps that make up our Mequoda System Strategy Workshop: 1. Inventory Your Magazine Assets 2. Illustrate Your Brand Family 3. Choosing Your Business Models - Sponsor vs. User Revenue 4. Defining Your Audience Pyramid 5. Planning Your Global Sitemap 6. Establishing a Blog-Centric URL Structure 7. Establishing a Magazine-Centric URL Structure 8. Establishing a Decentralized URL Structure 9. Defining Key Assumptions 10. Sizing Up The Competition - Online Market Audit 11. Defining Your Website Taxonomy 12. Matching Sponsors to Topics 13. Building Your Keyword Universe 14. Updating Your Strategy Model 15. Preparing Your Project Plan 16. Choosing Your Software Strategy 17. Choosing Your Content Management System 18. Choosing Internal System GPL Plug-ins 19. Creating Internal System Plug-ins 20. Choosing External System Options 21. Determining Your Project Schedule 22. Determining Project Budget Discover how to start and run a successful special-interest media website when you attend our Mequoda System Strategy workshop at the Mequoda Summit East 2011. Register now and receive the lowest possible price. 23. Finalizing Business Plan 24. Sourcing Capital 25. Green Lighting The Launch 26. Choosing Mentor Sites & Best Practices 27. Choosing 2-Column Design 28. Choosing 3-Column Design 29. Creating Website Style Guide 30. Establishing Conversion Architecture 31. Setting Online Editorial Calendar 32. Choosing an Image Service 33. Maximizing Website Usability 34. Hiring Your Content Marketing Specialist 35. Training Your Staff 36. Closing Launch Sponsors 37. Loading Content 38. Preparing Your Initial SEO Campaign 39. Executing a Soft Launch 40. Setting Up Twitter Program 41. Setting Up Facebook Program 42. Executing a Hard Launch 43. Launching & Tracking SEO Campaigns 44. Monitoring & Optimizing System Who should attend this program? If you are an online publisher new to, or considering, the Mequoda System, this program is for you. By learning each step to launching a Mequoda System, you will get a look at the complete picture of launching or relaunching a special-interest online business and how it relates to your goals as a leading online publisher. If you consider yourself to be content-driven, Google-friendly, subscriber-centric and publish on multiple platforms, the Mequoda System Strategy Workshop at the Mequoda Summit East 2011 is a place where you can meet, share and learn from like-minded online publishers. View Blog Post & Leave a Comment [-503.623013-] Featured Product |  Learn first-hand the profitable strategies and techniques of today's most successful online content marketers. Register today >>> | |
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